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12.1 - Careers

Pop-Tarts Bowl triples down on edible mascot antics ahead of 2024 edition

The edible Pop-Tarts Bowl mascot that rocked the college football-watching internet in December is back — and this year, it’ll have friends. Click here to read the story at prnewswire.com. Classroom Discussion: Branding Sponsorship Decisions: Read more…

1.2 - Functions of Marketing

Disney’s new all-access, skip-the-line plan can cost more than the park ticket does

Got a few hundred extra dollars? That will buy you one person’s access to Disney’s new service at its US parks, which allows you to go into a faster line at any time of the Read more…

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