Nebraska is going for the record. Actually, make that the records, plural. Click here to read the story at usatoday.com. Discussion Questions:
Despite more available programming than ever, 1 in 5 viewers abandon streaming sessions out of frustration, according to Nielsen. Click here to read the story at marketingbrew.com. Discussion Questions:
Two years ago, Topgolf chief marketing officer Geoff Cottrill was at a golf tournament in Jacksonville, Florida, when he and a friend were walking the course and spotted two kids laughing hysterically as they rolled down a hill. Click here Read more…
Skechers is launching its first soccer cleats in the United Kingdom and Europe in September, the footwear company announced last week. The shoe is called the SKX_01, according to a press release. Click here to read the story at retaildive.com. Read more…
Would casting a buffalo with wings as the sassy spokescreature for Buffalo Wild Wings be too on the nose? Well, yes. But Anomaly did it anyway, through the miracle of CGI, in its first work for the venue tagged “Let’s Read more…
Swiss cruise line MSC Cruises made waves with a promotional video for the “future of cruising,” during which the company made the case for sustainable cruise ships. Click here to read the story at news.yahoo.com. Discussion Questions:
Walmart is rolling out initiatives emphasizing engagement and expanding consumer offerings, including drone delivery and developing experiences within Roblox’s virtual gaming platform. Click here to read the story at risnews.com. Discussion Questions:
While snack fans understand that those Cheetle fingers are a badge of honor, another component of being a fan is going to be front and center. For Cheetos 75th birthday, it is time to celebrate the Mark of Mischief and Read more…
Long-time collaborators, Porsche and PUMA, have revealed the results of their latest partnership, in the form of two limited edition sneaker collections — the first of which marks Porsche’s 75th anniversary as an automaker and the second celebrating 60 years Read more…
As spending forecasts paint a dour outlook, brands like Amazon and American Eagle are pulling out all the stops. Click here to read the story at marketingdive.com. Discussion Questions:
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