SCC FFL 2024: Sports Marketing Challenge #2 Recap & Scores Here’s a summary of the top-performing schools and an overview of how teams fared in the second sports marketing challenge. This is the first submission where bonus points were awarded Read more…
SCC FFL 2024: Sports Marketing Challenge #1 Recap & Scores The 10th annual SCC Fantasy Football League sports marketing competition is now underway, featuring a mix of new participants and returning champions. The first challenge tasked students with developing a Read more…
Welcome to Competitive Edge: Your Weekly Sports & Entertainment Marketing Current Events News Welcome SCC members and thank you for subscribing to Competitive Edge for the 2023-24 season! USING COMPETITIVE EDGE: Each week, we will post headlines highlighting creative and Read more…
Welcome to Competitive Edge: Your Weekly Sports & Entertainment Marketing Current Events News Welcome SCC members and thank you for subscribing to Competitive Edge for the 2023-24 season! USING COMPETITIVE EDGE: Each week, we will post headlines highlighting creative and Read more…
With the NHL Stanley Cup playoffs deliveries already at a record high, the league now has a rare chance to own the sports media landscape for the next five nights. Click here to read the story at sportico.com. Discussion Questions:
Welcome to Marketing Currents: Your Weekly Business & Marketing Current Events News Welcome SCC members and thank you for subscribing to Marketing Currents for the 2023-24 school year! USING MARKETING CURRENTS: Each week, we will post headlines highlighting creative and Read more…
Liquid Death has built a $1.4 billion brand by being as eye-catching as possible. Its latest marketing stunt is taking things to the next level. Click here to read the story at cnbc.com. Discussion Questions:
The Mexican chain proves how it can take over culinary news in the restaurant industry time and time again. Click here to read the story at qsrmagazine.com. Discussion Questions:
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