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Business & Marketing News: 2023-24 School Year
Welcome to Marketing Currents: Your Weekly Business & Marketing Current Events News Welcome SCC members and thank you for subscribing to Marketing Currents for the 2023-24 school year! USING MARKETING CURRENTS: Each week, we will post headlines highlighting creative and...
Read moreLiquid Death is giving away a functional $400,000 fighter jet—or a briefcase full of $250,000 cash
Liquid Death has built a $1.4 billion brand by being as eye-catching as possible. Its latest marketing stunt is taking things to the next level. Click here to read the story at cnbc.com. Discussion Questions:
Read moreSports & Entertainment Business News
Welcome to Competitive Edge: Your Weekly Sports & Entertainment Marketing Current Events News Welcome SCC members and thank you for subscribing to Competitive Edge for the 2020-21 season! USING COMPETITIVE EDGE: Each week, we will post headlines highlighting creative and Read more…
Marketing Currents
Welcome to Sports Career Consulting’s Marketing Currents (MC) Please enjoy free access to Marketing Currents (MC), our business and marketing current events program for the remainder of the school year. Next year, Marketing Currents (MC) subscription content will be featured Read more…
SCC FFL Sports Marketing Challenge: 2024 CHAMPS!
SCC FFL 2024: Sports Marketing Challenge #6 Recap & Final Scores With the final scores tallied, we are thrilled to announce the winner of SCC’s tenth annual Fantasy Football Sports Marketing Challenge! But before we reveal this year’s champion, we Read more…
Pop-Tarts Bowl triples down on edible mascot antics ahead of 2024 edition
The edible Pop-Tarts Bowl mascot that rocked the college football-watching internet in December is back — and this year, it’ll have friends. Click here to read the story at prnewswire.com. Classroom Discussion: Branding Sponsorship Decisions: Sales and Service:
SCC FFL 2024: Sports Marketing Challenge #5 Recap & Scores
SCC FFL 2024: Sports Marketing Challenge #5 Recap & Scores Here’s a summary of the top-performing schools and an overview of how teams fared in the fifth sports marketing challenge. We’ll be recapping the top three entries below. In the Read more…
SCC FFL 2024: Sports Marketing Challenge #4 Recap & Scores
SCC FFL 2024: Sports Marketing Challenge #4 Recap & Scores Here’s a summary of the top-performing schools and an overview of how teams fared in the fourth sports marketing challenge. We’ll be recapping the top three entries below. In the Read more…
Disney’s new all-access, skip-the-line plan can cost more than the park ticket does
Got a few hundred extra dollars? That will buy you one person’s access to Disney’s new service at its US parks, which allows you to go into a faster line at any time of the operating day – once per Read more…
SCC FFL 2024: Sports Marketing Challenge #3 Recap & Scores
SCC FFL 2024: Sports Marketing Challenge #3 Recap & Scores Here’s a summary of the top-performing schools and an overview of how teams fared in the third sports marketing challenge. We’ll be recapping the top three entries below. Halfway through Read more…
SCC FFL 2024: Sports Marketing Challenge #2 Recap & Scores
SCC FFL 2024: Sports Marketing Challenge #2 Recap & Scores Here’s a summary of the top-performing schools and an overview of how teams fared in the second sports marketing challenge. This is the first submission where bonus points were awarded Read more…
SCC FFL 2024: Sports Marketing Challenge #1 Recap & Scores
SCC FFL 2024: Sports Marketing Challenge #1 Recap & Scores The 10th annual SCC Fantasy Football League sports marketing competition is now underway, featuring a mix of new participants and returning champions. The first challenge tasked students with developing a Read more…