Michael Jordan and Jordan Brand on Friday announced a $100 million donation to help the ongoing fight against racial injustice. The basketball legend announced that over the next 10 years, he and his brand will donate $100 million to “organizations dedicated to ensuring racial equality, social justice and greater access to education.”
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Discussion Questions:
- How do you think social issues impact the sports and entertainment industry?
- Why do you think it is important for sports and entertainment brands to support social issues?
- How might Jordan Brand’s financial support help to create more racial justice and equality?
- What can you do to help build racial justice and equality in this country?