Does your business curriculum resonate with today’s generation of students?
With a subscription to Marketing Insights from SCC, you can bring the cutting-edge business strategies driving today’s marketing innovations into your classroom.
Marketing Insights explores hot business topics that will engage and capture the attention of today’s students.
Brand Collaborations
NFTs and Cryptocurrency
TikTok Marketing
Making Sense of Supply Chain
Sustainability in Marketing
Ready for Launch: Space Tourism
What the heck is “shrinkflation”?
And More!
Module 1
What is Marketing?
Module 2
Product Management
Module 3
Branding
Module 4
Advertising
Module 5
Data & Analytics
Module 6
Digital & Social Media Marketing
Module 7
Public Relations
Module 8
Customer Service & Sales
Module 9
Marketing Trends
Marketing Insights employs annually updated, real-world examples to illustrate key business concepts. Our fresh content helps keep students engaged while encouraging critical thinking and discussion.
Marketing Insights lessons present content in short form, easily digestible in a way that conforms to how students today prefer to learn.
The Marketing Insights curriculum is updated each year to feature current and relevant content developed with insight from industry pros.
Marketing Insights content can be used in any business or marketing class, including fashion marketing, hospitality & tourism, leadership, and entrepreneurship.
The Marketing Insights curriculum is designed to offer the flexibility of supplementing your existing lesson plans with fresh, new, industry-relevant content.
Our fresh content helps keep students engaged while encouraging critical thinking and discussion.
All bonus content and supplementary resources are included FREE with your Marketing Insights Subscription.
Marketing Currents is a weekly current events news service that connects the latest marketing and business headlines to curriculum topics through relevant and engaging discussion questions.
"Spooky" Marketing (Halloween)
Thanksgiving Marketing By the Numbers
Holiday Marketing
Consumer Electronics Show (CES) By the Numbers
Valentines Marketing
April Fool's Marketing Gold
Throughout the school year, SCC releases several presentations and activities covering current marketing and business stories.
Through the use of Common Cartridge technology, SCC aims to help our teachers create a dynamic online learning environment using our state-of-the-industry curriculums.
Our complete Marketing Insights curriculum can be easily installed into a Common Cartridge-compatible LMS system such as Canvas, Schoology, Blackboard, or other platforms that support the standard.
“Whenever I talk with an educator teaching marketing at the high school level, I always encourage them to check out Sports Career Consulting. From the weekly current events, up-to-date curriculum, real-world connections, and access to numerous engaging lesson plans and activities, the material is incredibly valuable. However, what I love most is that Chris is always willing to assist in any way possible to help enhance the experience for our students. I know my students always enjoy hearing him talk during our virtual guest speaking events and learn a lot from Chris about not only finding success in the sports industry but also in life!”
BRYAN PECKHART
Division Leader – WELLNESS |. Division Leader – INDUSTRY & CAREERS
Prairie Ridge High School, Illinois
Chris Lindauer, President of Sports Career Consulting, brings over two decades of hands-on business and instructional experience. Drawing on his extensive network of industry professionals, Chris continuously updates course materials to ensure they reflect the latest trends and real-world practices.
President and Founder
Sports Career Consulting, LLC
$599
Complete Access to All Marketing Insights Resources for the Academic Year
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