Walmart is greatly expanding its drone delivery services in North Texas.
The service is already in operation from about a dozen stores in Dallas, Plano, Frisco, and Rowlett.
Click here to read the story at fox4news.com.
Discussion Questions:
- What is distribution?
- Why is distribution an important function of marketing?
- Why is it important to Walmart?
- As it relates to distribution, what is last mile delivery?
- How might drone delivery represent an example of that concept?
- How might drone deliveries help to expand Walmart’s last mile capabilities?
- According to this story, what percentage of consumers in the Dallas-Forth Worth area have access to Walmart’s drone delivery service?
- Why do you think the service isn’t available to consumers all over the United States?
- Do you think it will eventually be available to all U.S. consumers? Why or why not?
- Do you think Walmart’s competitors will eventually offer a similar service? Why or why not?
