Dave & Buster’s has partnered with mixed martial arts organization UFC to broadcast every one of its fights in its restaurants, the eatertainment chain announced Thursday.
Click here to read the story at restaurantbusinessonline.com.
Discussion Questions:
- What is different about the UFC’s business model from a viewership perspective when compared to traditional major league sports leagues like the NFL or NBA?
- What is pay-per-view?
- What is “eatertainment” and how does that describe Dave & Buster’s business model?
- Why would Dave & Buster’s be interested in broadcasting UFC events?
- Why would UFC be interested in having its events being broadcast at Dave & Buster’s?
- How has the pandemic impacted Dave & Buster’s from a business perspective?
- Based on information from this story, how does the company think UFC events might impact its business?