Competitive Edge - Sports & Entertainment Marketing News

The Convergence Of Technology And… Sports? Getting Fans From The Sofa To The Stadium

It’s been 19 months since the World Health Organization declared a pandemic in March 2020. Still, we are caught in its grip — from burdening global healthcare systems, financial and educational institutions to problems with personal finances, jobs, housing and general well-being.

Click here to read the story at forbes.com.

Discussion Questions:

  1. Why are ticket sales important to sports teams?
  2. How has the pandemic impacted ticket sales at sporting events?
  3. What is the difference between ticket sales and attendance?
  4. How do you think a decline in ticket sales and attendance has impacted sports teams?
  5. How can technology help improve safety measures at sports venues?
  6. How might that help to improve ticket sales and attendance?
  7. How might a decline in attendance at ticket sales impact broadcasters? How might that impact teams and leagues?
Chris Lindauer
After working for nearly a decade in professional sports, Chris Lindauer, formed Sports Career Consulting to provide unique sports business education opportunities in and out of the classroom. In the twenty years (and counting) that followed, Chris has inspired thousands of students to pursue their passions and explore the career of their dreams.

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