Broncos survey season-ticket holders about new stadium preferences, location

Since the Walton-Penner group took ownership of the Broncos last August, one question has hung over the franchise: Will a new stadium be built? And where?

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Discussion Questions:

1. What are ticket sales?
2. What are season tickets?
3. Why are season tickets important to a sports team like the Broncos?
4. What are sales?
5. How do you think teams sell season tickets?
6. What is customer service?
7. Why is customer service important?
8. What are renewals?
9. Why are they important to sports teams?
10. How do you think customer service impacts renewals?
11. Why do you think the Broncos surveyed season ticket holders about a potential new stadium?
12. How might that help the franchise to make a decision relating to the where the Broncos will play in the future?