Many a time, you’ll find a lone bottle cap lying around. This is litter Coca-Cola wishes to clear from streets and shorelines, so it’s revamped its plastic bottles in the UK to have lids that adhere to the packaging—enabling the entire unit to be recyclable in one piece. Click here to Read more…
The nation has long been divided as to which is the best condiment: ketchup or mustard. But the country’s number one ketchup brand is about to launch something that may sway mustard lovers to the other side: an eco-friendly paper bottle. Click here to read the story at eat this.com. Discussion Questions: Read more…
For over 50 years people have used April 22 to celebrate Earth Day and demonstrate support for environmental protection. More than ever people are starkly aware of the dangers of climate change and the extreme measures that need to be taken in order to maintain our way of life. Click Read more…
Major international brands including Coca-Cola, PepsiCo and Unilever are among the 70 signatories of a joint letter calling for a UN treaty to tackle plastic pollution. Click here to read the story at thedrum.com. Discussion Questions: What is sustainability? How might this story represent an example of sustainability? Why do Read more…
During CES 2022, Samsung is extending sustainability measures pioneered in its mobile and audio divisions to its appliances and TVs to make its products even more eco-friendly. Click here to read the story at cnet.com. Discussion Questions: What is sustainability? What is an eco-friendly product? Why is sustainability important to some brands? Do you think Read more…
One person’s trash can feed someone else in need … and likely wasn’t even trash in the first place. An estimated 1.4 billion tons of food is wasted each year, with 40 million tons coming from the U.S., more than any other country in the world, per Dole Sunshine. Click Read more…
Heinz is offering condiment consumers in Sao Paulo the chance to grow tomatoes from a plantable label. Click here to read the story at thedrum.com. Discussion Questions: What is sustainability? Why do you think brands create marketing campaigns focused on sustainability? How does this story provide an example of that? Read more…
A new survey finds U.S. consumers want to make more environmentally-friendly choices when shopping for apparel, but many are held back by a lack of availability and trustworthy information on what makes clothing more (or less) sustainable. Click here to read the story at retailwire.com. Discussion Questions: What is sustainability? Read more…
Marking the second Earth Day to fall during a global pandemic, similarly to last year activations have shifted online in lieu of physical gatherings. The past 12 months have put the environment under tighter focus, with people learning to live more sustainably under Covid-19. And with the pandemic underlining the importance of Read more…
Patagonia announced that it is “transitioning away” from adding corporate logos to its products. The company has long been a popular choice for high-end corporate apparel. The famous mountain logo is synonymous with a certain level of quality and brand-name recognition. Click here to read the story at magazine.promomarketing.com. Discussion Read more…