The Big Mac might be McDonald’s most famous item, but a lot of people don’t know much about it. Check out the history of the fast-food chain’s beloved burger. McDonald’s is loving celebrity partnerships. Click here to read the story from foxbusiness.com. Discussion Questions: What is celebrity endorsement? Why do Read more…
Kraft Heinz brand Bagel Bites asked Twitter users to decide “How should a dog wear pants?” as part of its celebration of National Dog Week, which runs Sept. 20-26, per information emailed to Mobile Marketer. It has received more than 73,000 votes as of press time. Click here to read the story Read more…
Mischief @ No Fixed Address, a new agency that emerged during the lockdown, is rolling out its first spots. The We’re Sorry It’s Not Juice campaign for juice-pouch brand Capri Sun is related to COVID-19. The ads promote the brand’s program to give away 5 million sealed packets of filtered water Read more…
Within two months, TikTok’s U.S. business likely will be under the wing of a new owner — after Donald Trump’s move to force China’s ByteDance to divest the popular video app over what he says are national-security concerns. Click here to read the story from variety.com. Questions for Classroom Discussion What is Read more…
With the ongoing global health crisis and high unemployment rates, many consumers are wondering when things will improve and a new normal will emerge. Burger King is tapping into this sentiment with its new campaign, including a video that shows consumers admitting that they are done with 2020 and a Read more…