Popeyes Louisiana Kitchen has teamed with musician Megan Thee Stallion for a new hot sauce to debut Oct. 19 as well as merchandise and franchised restaurants, the company said Thursday. Click here to read the story at nrn.com. Discussion Questions: Why might Popeyes be interested in a collaboration with Megan Read more…
Burger King’s celebrity collabs celebrate the company’s new artificial ingredient ban. Starting on Sunday, Sept. 12, the fast food giant is permanently banning 120 artificial ingredients from their food menus, in an effort to further what a press release called “the brand’s commitment to deliver real food to their customers.” Read more…
There’s no more denying it: Emily Kelley loves Crocs. After years of dismissing them as hideous and pointless, the 27-year-old now wears her white foam clogs everywhere — to breweries, the grocery store and on long walks through her Chicago neighborhood. Click here to read the story at arkansasonline.com. Discussion Read more…
McDonald’s newest celebrity collaboration is here for a limited time. Less than a week after BTS released their new English-language single “Butter,” the K-pop superstars’ BTS Meal arrives at McDonald’s restaurants in the U.S., the Bahamas, Canada and eight other countries Wednesday. Click here to read the story at usatoday.com. Discussion Questions: What is promotion? Read more…
The Ram Truck brand is reinforcing how its award-winning trucks are “Built to Serve” through a new storytelling campaign called “I’m A Ram,” featuring five-time Grammy-winning singer and songwriter Chris Stapleton. The campaign includes a series of commercials and long-form content that spans across broadcast, digital and the Ram brand social Read more…
Even before Dunkin’ was paying her, TikTok’s top star, Charli D’Amelio, was a superfan of the brand. In many of her early videos, she’s seen holding an iced Dunkin’ coffee before breaking into a dance. Click here to read the story at businessinsider.com. Discussion Questions: What does it mean to have Read more…
DoorDash, the nation’s leading on-demand local logistics platform, announced today the launch of a multi-platform marketing campaign in the U.S. DoorDash is bringing its new brand campaign to the Big Game for the first time with a :60 TV spot airing on Sunday, February 7 in Quarter 1. Titled “The Read more…
Keeping up with the fast-food fried chicken wars these days is almost as challenging as tracking the NFL’s reserve/COVID list. In case you missed an installment, both McDonald’s and Shake Shack shook up their menus recently, announcing new chicken items. KFC is clucking back, introducing what it insists is its Read more…
Food mascot looks are iconic. Tony the Tiger, Chef Boyardee, Mr. Peanut (RIP)–you know them, you love them, and you can immediately picture them in your head when you hear their names. All great looks need a little revamp, though. For the first time in 20 years, Kellogg’s is switching Read more…
HelloFresh looks to capitalize on a boom in home cooking that first emerged at the pandemic’s outset, when many bars and restaurants closed and consumers rushed to grocery stores to load up their pantries. The trend could see another spike as more states enact strict lockdown measures to curb the Read more…