Gen Z is ready to spend on clothing again, with females leading the recovery. Teen spending is inching up, according to Piper Sandler’s 41st semi-annual “Taking Stock With Teens” survey. The spring survey highlights spending trends and brand preferences from 7,000 teens (average age 16.1 years) across the country. Click Read more…
White Castle is expanding on the idea that it can be part of holiday celebrations with recipes that include its sliders as a key ingredient. With many people celebrating Easter at home instead going out for a special brunch or dinner because of worries about the pandemic, White Castle aims Read more…
Does the thought of spreading Kraft Mayo on a sandwich make your stomach turn? Does your irrational fear of this simple sauce keep you from enjoying the finer things in life? If you answered yes, you may suffer from “Mayophobia.” “Spreading our smooth and velvety mayo on a piece of bread shouldn’t Read more…
You have to give the marketing department at Chipotle some credit. They certainly know how to turn heads. The fast-food chain has announced plans to give away $100,000 in Bitcoin this Thursday as part of its National Burrito Day promotion. (It will also give away $100,000 in free food.) Click Read more…
So you’re a hardcore Starbucks fan, you’ve tried all of the drinks on the secret menu, you’ve been a gold member since they first rolled out their rewards program, and you’ve read up on all the weird rules its employees have to follow. But there’s a small detail in the Read more…
Peeps-flavored Pepsi cola has sprung for spring. Pepsi partnered with the marshmallow brand to launch the limited-edition PEPSI x PEEPS beverage. The new Peeps soda is only available via sweepstakes. The cola comes in 7.5-ounce mini cans in colors yellow, pink and blue. Click here to read the story at usatoday.com. Discussion Questions: Read more…
We’re 23 days into March and we had no idea that it was National Ranch Month. All this time we could have been winning prizes from the premier name in condiment branded merchandise—Hidden Valley Ranch. Click here to read the story at magazine.promo.com. Discussion Questions: What is promotion? Why do brands Read more…
Nordstrom Inc. announced the launch of its “Livestream Shopping” channel on Wednesday, with a Burberry styling event kicking things off on March 18. Nordstrom says Livestream Shopping will blend its in-person and virtual capabilities, as well as its expertise in a variety of categories, from fashion to beauty and home. Customers can interact with Read more…
Amazon can squeeze a lot into a box. Jared Ficklin was part of a secret team at a prominent design firm tapped with helping design and develop a watershed device from Amazon, the Fire Phone. The Fire Phone was going to be Amazon’s arrival in the design world. The Kindle Read more…
The Ram Truck brand is reinforcing how its award-winning trucks are “Built to Serve” through a new storytelling campaign called “I’m A Ram,” featuring five-time Grammy-winning singer and songwriter Chris Stapleton. The campaign includes a series of commercials and long-form content that spans across broadcast, digital and the Ram brand social Read more…