Advertising

Global Pop Superstar Katy Perry Headlines Gap’s Holiday 2021 Campaign, ALL TOGETHER NOW – A Tribute To The Power of Working Together To Foster Love, Kindness and Acceptance

This holiday, Gap has joined forces with global pop superstar and cultural icon Katy Perry to underscore the importance of love, kindness, and acceptance with its new campaign, ALL TOGETHER NOW. Gap shines at the intersection of culture, fashion, and music, with Katy’s remix of “All You Need Is Love,” bringing Gap’s Read more…

By Chris Lindauer, ago

Burger King Bans 120 Artificial Ingredients from Its Menu to Deliver ‘Real Food’ to Customers

Burger King’s celebrity collabs celebrate the company’s new artificial ingredient ban. Starting on Sunday, Sept. 12, the fast food giant is permanently banning 120 artificial ingredients from their food menus, in an effort to further what a press release called “the brand’s commitment to deliver real food to their customers.” Read more…

By Chris Lindauer, ago

‘They’re playing out of home strengths right now’: Why telehealth company Ro is getting back into OOH advertising

With vaccines promising a soon-coming return to normal travel and office commutes, telehealth company Ro, parent company of direct-to-consumer men’s health brand Roman, has started reinvesting in subway ads. Like most brands at the beginning of pandemic lockdown, Ro paused out-of-home advertising for months. Click here to read the story Read more…

By Chris Lindauer, ago