Adidas has piles of Kanye West’s Yeezy shoes and no idea what to do with them — ‘If you can’t sell and you can’t destroy, what’s your option?’
During the call, an analyst pointed out the difficulties of either selling or destroying the gear, and asked Chief Executive Bjorn Gulden what Adidas’ options were for getting rid of it all. Click here to read the story at marketwatch.com. Discussion Questions: