Competitive Edge is a weekly sports and entertainment marketing news service that highlights unique and relevant news throughout the school year. The questions provided for student discussion will help to create a bridge between industry strategies/trends and the topics you are covering in class.
This weekend March Madness culminates in the men’s Final Four in Phoenix, Arizona, and the women’s Final Four in Cleveland, Ohio. Click here to read the story at forbes.com. Discussion Questions:
NC State forward DJ Burns Jr. has wasted no time in capitalizing on his newfound national stardom. Click here to read the story at foxsports.com. Discussion Questions:
Four of college hockey’s biggest fanbases will be represented in Maryland Heights, Mo.’s 3,000-seat Centene Community Ice Center Friday as the NCAA men’s hockey tournament gets underway amid a new round of debate over the organization’s host selection process. Click here to read the story at sports.yahoo.com. Discussion Questions:
Ever since the U.S. Supreme Court cleared the way for legalized sports betting in 2018, doomsayers have warned that the proliferation of wagering options — both legal and illegal — would bring an inevitable wave of scandal to sports. For the past year, at least, they appear to have been Read more…
And, yes, it will be available for Star Wars Day. Click here to read the story at yahoo.com. Discussion Questions:
Saudi Arabia is set to become home to the first-ever Dragon Ball Z theme park — a 5.3 million square foot entertainment venue announced as part of the kingdom’s huge Qiddiya project. Click here to read the story at cnbc.com. Discussion Questions:
For almost 100 years, the one thing the NFL didn’t try to mess with was Christmas. Click here to read the story at sports.yahoo.com. Discussion Questions:
Major League Baseball (MLB) wants to launch a new direct-to-consumer (DTC) streaming service that would offer local live broadcasts for at least half of teams in time for the 2025 season. Click here to read the story at sportspromedia.com. Discussion Questions:
Aramark Sports + Entertainment is headed into the 2024 Major League Baseball(MLB) season with an expanded roster of clients and a fresh lineup of ballpark menu options and concessions innovations to enhance the gameday experience for baseball fans. Click here to read the story at businesswire.com. Discussion Questions:
Competition always brings about some unique moves from participants — but there are always some moves that hit a little closer to home. Click here to read the story at thestreet.com. Discussion Questions: