Nissan sure gets high mileage from college sports mascots in its advertising. This capering costumed crew rock the nameplate’s Heisman House campaign every fall. Click here to read the story at musebycl.io. Discussion Questions:
Six years after unveiling a new uniform, it looks like the Detroit Lions are at it again. Team president Rod Wood revealed this week that the Lions are planning some major uniform changes over the next two seasons. Click here to read the story at cbssports.com. Discussion Questions:
Over the last few years, video games have penetrated pop culture in a big way. Everyone seems to want a piece: the most popular franchises, like Halo, The Last of Us, and League of Legends, all have hit TV shows, while Netflix is trying to make gaming a pillar of its future. Click here Read more…
When the Chicago Bulls first came to Paris for a pair of exhibition games in the 1997 McDonald’s Championship, they were on top of the basketball world. Click here to read the story at espn.com. Discussion Questions:
More often than not, my food—be it nachos, tacos, quesadillas, whatever—is just a vessel for hot sauce. I’ll douse just about anything in an entire bottle of the stuff. A sentiment that, apparently, I share with NBA super stud Joel Embiid. The 76ers star center is teaming up with Mountain Dew for the brand’s Read more…
There’s a long history (going back to 1934 specifically for Wheaties) of athletes being recognized on cereal boxes, and we’ve seen that in multiple countries. It’s more unusual to see that for media figures, though. But that’s what ESPN is doing with a particular new promotion for College GameDay this week. Click here to read the story at awfulannouncing.com. Discussion Read more…
* Note to current subscribers to SCC’s Education Resource Center subscribers, you might consider downloading the “NBA x Nike Uniform Collection” lesson plan bundle to help augment your discussion of this news story in class! The resource is available by visiting the “Bonus Content” subscription link on your account page. Read more…
Buoy, a sea troll partly inspired by the famous Fremont Troll sculpture in Seattle, debuted before the Kraken played the Vancouver Canucks in a preseason game at Climate Pledge Arena on Saturday and soon will appear in spots all over town. Click here to read the story at seattletimes.com. Discussion Read more…
With the release of Dwayne Johnson’s Black Adam this Friday, and DC Films head Walter Hamada quietly ending his tenure in the coming days, DC is charting into truly unknown territory. Click here to read the story at hollywoodreporter.com. Discussion Questions: What is a brand? Is DC a brand? How would you compare DC to Marvel Read more…
The NBA’s new app is proof that TikTok continues to exert its influence on the world of entertainment programming. The sports-focused offering is clearly designed to appeal to the younger generation, offering vertical video and user-specific, “social-style” content that could help drive Gen Z interest and keep consumers engaged on Read more…