Hipgnosis Songs Capital has closed its deal to buy 100% of Justin Bieber‘s publishing, as well as his artist royalties from his master recordings and neighboring rights, Hipgnosis has confirmed. Click here to read the story at billboard.com. Discussion Questions:
Prepare for a lot more “Avatar.” The sequel to the 2009 hit, “Avatar: The Way of Water,” is currently taking the box office by storm, surpassing “Top Gun: Maverick” this week to be the biggest 2022 release at the worldwide box office with $1.5 billion. Click here to read the story at Read more…
Buttressing the $441.6M global opening of Avatar: The Way of Water this past weekend –the 11th best ever– is a curated promo partner campaign assembled by Disney; a lineup that reflects the eco-friendly and technologically advanced sensibilities of the James Cameron-directed epic. Click here to read the story at deadline.com. Discussion Questions:
Netflix’s Ted Sarandos again addressed the question of whether the streamer is interested in live sports — and he once again waved it off as not in the cards, at least anytime soon. Click here to read the story at variety.com. Discussion Questions:
Disney’s “Strange World” bombed at the box office over Thanksgiving, leaving the studio to mop up oceans, mountains and terrains of red ink. Click here to read the story at variety.com. Discussion Questions:
Disney and Snap partnered to create a custom Snapchat augmented reality lens ahead of the anticipated release of “Avatar: The Way of Water,” according to details shared with Marketing Dive. The movie is set to premier Dec. 16. Click here to read the story at marketingdive.com. Discussion Questions: How has Read more…
Cinemas stocks got a boost Wednesday after a report that online retailer Amazon plans to spend $1 billion a year on theatrical film releases. Click here to read the story at hollywoodreporter.com. Discussion Questions: What is distribution? Why is distribution an important function of marketing? How might this story demonstrate the concept Read more…
With the release of Dwayne Johnson’s Black Adam this Friday, and DC Films head Walter Hamada quietly ending his tenure in the coming days, DC is charting into truly unknown territory. Click here to read the story at hollywoodreporter.com. Discussion Questions: What is a brand? Is DC a brand? How would you compare DC to Marvel Read more…
The league will likely seek $50 billion to $75 billion for its next multi-year package, said sources. Amazon is paying the NFL around $1 billion a year to exclusively stream TNF through 2033. Click here to read the story at marketwatch.com. Discussion Questions: What are traditional broadcast rights? Why do Read more…
Just over three years ago, Netflix unequivocally shot down the idea that it would ever roll out an ad-supported streaming service. Click here to read the story at variety.com. Discussion Questions: What is an “ad-supported” streaming service? What is advertising? What is revenue? Why is revenue important to streaming companies? How will Read more…