Inter Miami began construction on its new stadium, the club announced Monday, unveiling new photos of the $1 billion complex. Click here to read the story at dailymail.co.uk. Discussion Questions:
Nebraska is going for the record. Actually, make that the records, plural. Click here to read the story at usatoday.com. Discussion Questions:
The home field of the Colorado Rockies baseball team is the first venue to leverage Amazon One frictionless payment to streamline alcoholic beverage purchases. Click here to read the story at chainstoreage.com. Discussion Questions:
Twins fans might not realize it, but robot eyes will be watching them. As one of several tech upgrades the baseball team made to Target Field ahead of Friday afternoon’s home opener against the Astros, an artificial intelligence (AI) weapons-detection system will replace the usual metal detectors and manual bag Read more…
ARound, a next-generation fan engagement platform designed to enhance gameday fun with live, real-world augmented reality (AR) experiences – part of the Stagwell Marketing Cloud – has partnered with its first NBA team, the Cleveland Cavaliers, to bring a shared AR experience called “Cavs ARcade” to Rocket Mortgage FieldHouse, kicking off during the Read more…
The Yankees, perhaps the most famous baseball team on the planet, have a cool 1 million followers on TikTok. Click here to read the story at marketingbrew.com. Discussion Questions:
The Blazers unveiled a new Bigfoot mascot Tuesday night at the Moda Center, digging up and re-imagining a forgotten relic from the past to partner with Blaze the Trail Cat for games, community events and other public appearances. Click here to read the story at seattletimes.com. Discussion Questions:
The next chapter of the Battle of New York has started, but this one’s not on ice. Although both the Islanders and the Rangers have won four Stanley Cups each, the Islanders might have given Rangers fans a reason to be jealous with its new team store. Click here to Read more…
Nationwide Arena becomes newest venue to deploy checkout-free shopping, elevating the fan experience by eliminating the checkout line. Click here to read the story at nhl.com. Discussion Questions:
It was Oct. 15, the night of the Duke-North Carolina football game, and as the game reached a fever pitch, so too did the student section. On and off the field, something special was brewing. Click here to read the story at Duke chronicle.com. Discussion Questions: