Average MLS franchise value up 55% to US$852m 

The average Major League Soccer (MLS) franchise is now worth US$852 million, a 55 percent increase on last year’s value, according to Sportico’s latest estimations.

Click here to read the story at sportspromedia.com.

Discussion Questions:

1. Given that all professional sports teams generate a profit, why would anyone want to purchase a franchise?
2. What do you think a major league sports franchise’s biggest expense might be?
3. What is revenue?
4. Why is revenue important to pro sports teams like those in MLS?
5. How do teams generate revenue?
6. What factors influence the value of a franchise?
7. How much did the average value of a MLS franchise increase in value last year, based on information from this story?
8. Why do you think MLS franchise values are on the rise?