This week, Pizza Hut is giving customers a “reverse delivery” doormat that gives delivery drivers a free box of pizza when they drop off an order. Click here to read the story at people.com. Discussion Questions:
In 2022, Pepsi invested a whopping $550 million in Celsius, a deal that allowed the energy drink company to open more distribution channels, including food service. Foodservice currently represents 11% of the company’s PepsiCo revenue in the second quarter. Its food service division includes restaurants, colleges and hotels. Click here Read more…
From the Chicago Bulls’ bright red courts to the New Orleans Pelicans’ purple and neon green scheme, bold — and highly polarizing — basketball court designs are helping the NBA draw viewers for its first-ever regular season tournament. Click here to read the story at cnn.com. Discussion Questions:
I just experienced something completely new as a sports fan on Friday. No, I didn’t get to see the Seattle Mariners win a World Series. No, I didn’t make a hole-in-one on the golf course. Click here to read the story at geekwire.com. Discussion Questions:
Hellmann’s will return to the Super Bowl for the fourth consecutive year with another spot centered on its program combating food waste, according to news shared with Marketing Dive. Click here to read the story at marketingdive.com. Discussion Questions:
D’Ernest Johnson was pretty sure the Jacksonville Jaguars fans were booing. The running back didn’t understand why because the game between his team, the Cleveland Browns, and the Jaguars in 2020 at EverBank Field was tight. Plus, the “booing” was happening during breaks in play, and that didn’t make sense, either. Click here to Read more…
The whispers in the golf world are becoming a shocking reality. Jon Rahm is leaving the PGA Tour for LIV Golf this week, the Wall Street Journal reported Thursday. Click here to read the story at nypost.com. Discussion Questions:
With the final scores tallied, we have a winner in the ninth season of SCC’s fantasy football sports marketing challenge. However, before announcing this year’s winner, we would like to express how impressed we were with the effort from all of our participating schools, and we hope everyone enjoyed the Read more…
As football season heats up with championship games just around the corner, football fans may need an extra boost of encouragement (as well as fiber and plant-based protein) to cheer their team on to victory at their next tailgate. Click here to read the story at prnewswire.com. Discussion Questions:
Cheez-It is hoping that college football fans’ fervor for their favorite teams will translate to its cheese-coated crackers with the colorful on-field experiences at the Citrus Bowl on Jan. 1. Click here to read the story at marketingdive.com. Discussion Questions: