The Oculus Quest 2 has entered the marketplace with a lower price point ($299) and higher praise from reviewers and vocal social media fans. According to experts, this is an important first step for virtual reality (VR) – which has thus far failed to live up to expectations among both Read more…
The popular reality TV gameshow Big Brother now has its own mobile game, where people have the chance to win up to $1m as a virtual housemate or watch others take part in the game, much like the TV show. In the game, developed by 9th Impact alongside the show’s producer, Read more…
Fisher-Price has created a virtual museum on Instagram to celebrate its toy stories. The toymaker, founded in 1930, has created an explorable online archive with more than 90 exhibits organized by decade, including the rolling Snoopy Sniffer from 1938 and wearable Roller Skates, first introduced in 1983. Click here to Read more…
As Sony’s PlayStation and Microsoft’s Xbox prepare to unveil their next-generation products, the stakes are sky-high for both companies. But in the latest round of console wars between the hardware giants, Sony and Microsoft are playing very different games. Xbox Series X is out Nov. 10, followed two days later Read more…
The Hershey-owned brand is asking Instagram users to provide information about where to bring the “Trick-or-Treat Door,” an effort that likely will raise awareness for its stunt campaign. As people share posts in the photo-sharing app, there’s a greater likelihood other consumers will see the campaign and participate with their Read more…
It’s not likely you’ll ever brag how long you’ve had your toothbrush, but marketers also don’t usually advise a brand to advertise a product’s planned obsolescence. Start-up Goodwell Co. is now proclaiming in its first-ever ad campaign that it proudly sells “Toothbrushes that don’t last.” Click here to read the Read more…
Even though the world of college sports is currently deprived of fan-filled stadiums and reliable schedules, there is still an aspect of college athletics that should remain unchanged: content creation. Universities across the board, whether it be Toledo in the MAC or Duke in the ACC, should never take their Read more…
Like a lot of video game sequels, Call of Duty 2 was bigger and better looking than its predecessor. The 2005 follow-up to Infinity Ward’s franchise-spawning 2003 first-person shooter expanded on the original’s formula in a few different ways. Regenerating health replaced a finite health bar, and a new icon indicated the Read more…
The Professional Bull Riders group is taking its rodeo where none have gone before: an aircraft carrier. PBR Air Force Reserve Cowboys for a Cause will take place aboard the USS Lexington in Corpus Christi, Tex., and air on CBS on Dec. 5. The event launches the PBR Cowboys for a Cause: Every Read more…
Alex Bowman, driver of the #88 Nationwide Chevrolet, stands on the … [+] grid during the Monster Energy NASCAR Cup Series Ford EcoBoost 400 at Homestead Speedway on November 17, 2019 in Homestead, Florida. When Alex Bowman was named to replace Jimmie Johnson in the No. 48 Chevrolet at Hendrick Read more…