Sports are a business and marketing is integral to the success of a team and for the longevity of the organization. When The Mighty Ducks movies hit theaters and the subsequent NHL franchise broke ground, one thing was certain, no one was sure. No one was sure what the Mighty Ducks NHL Read more…
Protect your family – and your turkey – this holiday. Whole Foods grocery chain has teamed up with Progressive insurance company in what might be the strangest combination that will appear this Thanksgiving – barring your aunt bringing her seafoam salad this year. Click here to read the story at Read more…
Chatter among fashion followers went into overdrive yesterday when VF Corp.—owner of brands such as Vans, The North Face, Timberland, and Dickies—announced it would acquire streetwear pioneer Supreme for $2.1 billion. For Supreme, the move could hardly seem more opposed to its ethos. Click here to read the story at Read more…
Chipotle Mexican Grill is opening its first digital-only restaurant in the U.S. this weekend as it leans into the pick-up and delivery model customers increasingly want. The concept, located in Highland Falls, N.Y., requires customers to order in advance online or through a third-party delivery company, it said. Click here Read more…
Mountain Dew is often described as having a “cult following,” but the soda brand may be more mainstream than you realize. In 2018, investing site The Motley Fool pegged Mountain Dew as the fourth best-selling soda brand in the U.S., behind only Coca-Cola, Pepsi, and Diet Coke (and, to hammer Read more…
The travel industry hopes two-for-one deals and deep discounts will get you back on the road now. But is it ethical to even recommend travel at a time like this? We’re deep inside a second wave of the COVID-19 pandemic. Prices are low, but the risks are high. And within Read more…
Powell’s Books fans mostly have had to make do with browsing the iconic local bookseller’s website over the past six months. The store’s brick-and-mortar locations mostly have remained shuttered because of the coronavirus pandemic. One solution for those missing the calming thrill of wandering endless bookstore aisles: Powell’s new unisex Read more…
Bed Bath & Beyond (BB&B) is known for its frequent coupons, sent in the mail and via email to lure customers into stores by promising 15 percent or 20 percent discounts off bedding and other home accessories. However, in a bid to boost profits and be more competitive on pricing Read more…
The Macy’s Thanksgiving Day Parade celebration is still happening this year. But, like pretty much every other tradition and institution that has continued in 2020, it will look and feel a little different due to the COVID-19 pandemic. Click here to read the story at usatoday.com. Discussion Questions: What is Read more…
Launching a new idea into the world can be as exciting as it is nerve-wracking. Website builder site Squarespace tries to capture the anticipation and anxiety of hitting “publish” on a site for a new venture with an ad meant to inspire entrepreneurs toward the end of an unusual year Read more…