So you’re a hardcore Starbucks fan, you’ve tried all of the drinks on the secret menu, you’ve been a gold member since they first rolled out their rewards program, and you’ve read up on all the weird rules its employees have to follow. But there’s a small detail in the Read more…
Peeps-flavored Pepsi cola has sprung for spring. Pepsi partnered with the marshmallow brand to launch the limited-edition PEPSI x PEEPS beverage. The new Peeps soda is only available via sweepstakes. The cola comes in 7.5-ounce mini cans in colors yellow, pink and blue. Click here to read the story at usatoday.com. Discussion Questions: Read more…
We’re 23 days into March and we had no idea that it was National Ranch Month. All this time we could have been winning prizes from the premier name in condiment branded merchandise—Hidden Valley Ranch. Click here to read the story at magazine.promo.com. Discussion Questions: What is promotion? Why do brands Read more…
Gardening tools. Backyard grills. And supplies for a staycation? As home improvement’s peak sales season begins, Lowe’s said it expects shoppers’ spring purchases to continue to be influenced by the Covid pandemic. Along with typical merchandise, the retailer said it will cater to consumers’ desire for a getaway — even if they’re just Read more…
Nordstrom Inc. announced the launch of its “Livestream Shopping” channel on Wednesday, with a Burberry styling event kicking things off on March 18. Nordstrom says Livestream Shopping will blend its in-person and virtual capabilities, as well as its expertise in a variety of categories, from fashion to beauty and home. Customers can interact with Read more…
In Oranmore, a small town in County Galway, Ireland, you can now get a taste of a possible, instantly-gratifying drone delivery future. In a newly announced partnership with Irish drone delivery company Manna, Samsung is promising delivery of its smaller electronics like phones and smart watches “within three minutes” when ordered by someone Read more…
According to a report, as part of this agreement, the venue, which has been known as the “American Airlines Arena” for two decades, will be renamed the “FTX Arena.” In return, Miami-Dade, which controls the naming rights for the building, will receive “an undisclosed amount of yearly payments from FTX.” Read more…
As part of a four-year marketing and licensing partnership between the NBA and Mondelez International, limited edition Oreo cookies featuring the logos of six dynastic NBA franchises will roll out on store shelves starting March 29. Photo courtesy of Mondelez International. The NBA and Mondelez International announced a multiyear licensing and marketing Read more…
Who, exactly, is Disney’s Cruella made for? Marketing. It is the oft-overlooked yet integral engine of Hollywood success. It is the pre-cursor to hype, the stoker of expectations. Click here to read the story at observer.com. Discussion Questions: The article begins by stating “Marketing. It is the oft-overlooked yet integral Read more…
If you’ve gone skiing or snowboarding within the last decade or so, you’ve probably seen at least one person (probably in the terrain park) wearing a sports jersey. Specifically, NBA jerseys are strangely tied to modern ski fashion. Knowing this, the Utah Jazz partnered with nearby Snowbird Resort to create Read more…