The signs said this was WrestleMania. The pay-per-view order ($34.99) said this was WrestleMania. Rob Gronkowski, serving as host, declared that it was WrestleMania. So did Stephanie McMahon, who noted pre-fight the company was there to offer a “distraction” to the country.
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Discussion Questions:
- What is fandom?
- How do you think fandom fuels the popularity of sports and entertainment brands like WWE?
- Do you think not being able to attend sports and entertainment events as a result of the health crisis will eventually lead to a decrease in fandom? Why or why not?
- What is revenue?
- How do you think hosting an event like Wrestlemania without fans impacts WWE’s ability to generate revenue? Why is that significant?